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KNP helps people communicate with confidence, passion, and authenticity.

We specialize in situations where the pressure is on— whether it’s a crowd of thousands, a television studio, or a roomful of skeptics around a conference table. Our methods are grounded in social science and employ techniques used to achieve optimal performance in other disciplines that demand consistent excellence.  
We provide workshops, coaching, and direct services to clients around the globe in both live and virtual settings.

Message Development Consulting


KNP approaches message development from the perspective of the end user: the speaker facing a TV camera or a live audience. Our expertise is in taking tested messages the last mile so they can be used effectively in close combat with adversaries, journalists, and even skeptical allies. Our role ranges from advisers who work with pollsters, linguists, and message development firms to “general contractors” who can guide a client through the entire message development process, from needs assessment and vendor selection through development of final products and services, including user-friendly key messages, attacks and response roadmaps, and media training for on-air advocates.

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